December 29, 2025 – In a pivotal year of profound transformation and restructuring for the global photovoltaic (PV) industry, Sailsolar Energy Co., Ltd., a leading provider of integrated PV system solutions for international markets, successfully navigated the cyclical fluctuations of the industry. Through steadfast value transformation and forward-thinking strategies, Sailsolar has consolidated its market position amidst challenges, laying a strong foundation for a new round of high-quality development.

2025: Deepening Value-driven Strategies Amidst Industry Changes

In 2025, the Chinese PV industry entered a new phase of rational development under the consensus of “anti-involution.” Sailsolar proactively embraced this trend by shifting its strategic focus from scale expansion to deepening value-driven growth.

Firstly, the strategic focus shifted towards "value delivery." In response to the industry’s fundamental shift from price competition to value competition, Sailsolar quickly pivoted its business model from single-product supply to offering holistic solutions centered around “Levelized Cost of Electricity (LCOE)” reduction. The company aggressively promoted high-efficiency, high-power modules, creating superior investment returns and providing customers with more flexible configuration options, resulting in notable success in global markets.

Secondly, Sailsolar strengthened its competitive edge in “solar-storage integration.” As the global energy transition deepens, energy storage has become a critical component. Leveraging its in-house lithium battery pack factory, Sailsolar continuously optimized the usability, durability, and safety of its lithium products, swiftly developing a comprehensive solar-storage solution covering residential, commercial, and microgrid applications. In 2025, the company successfully delivered several benchmark solar-storage projects in multiple overseas markets, demonstrating the significant value of Sailsolar’s PV systems in enhancing energy self-consumption and participating in grid services.

Throughout the year, Sailsolar also enhanced its supply chain resilience to cope with new challenges. In response to the complexities of international trade, the company preemptively diversified its supply chain, strengthened product testing and factory quality control, optimized supply chain configuration and product design, and reinforced its carbon footprint management and compliance capabilities. This transformation allowed Sailsolar to convert global PV industry competition into a comprehensive lifecycle service advantage, ensuring stable delivery and project compliance for global customers.

2026: Focusing on Three Core Strategies for a New Era of High-Quality Global Expansion

Looking ahead to 2026, industry consolidation will continue, and companies with strong technical, branding, and ecosystem-building capabilities will lead the future. Sailsolar plans to execute the following core strategies:

1. Market Strategy Focus: The company will concentrate resources on three major value markets: in high-end markets such as Europe and the Americas, Sailsolar will focus on "high-efficiency generation + intelligent management" energy solutions; in high-growth markets like Asia-Pacific and Latin America, the company will target commercial and industrial solar-storage systems as well as medium-sized ground-mounted plants; in demand-driven markets such as Africa, South Asia, and the Middle East, Sailsolar will offer highly reliable off-grid/microgrid systems and solar agricultural irrigation solutions.

2. Technological Innovation in Smart Energy Ecosystems: Sailsolar will continue to monitor advanced technologies such as N-type TOPCon and HJT, while investing in the development of Smart Energy Management Systems (EMS). These efforts will help optimize product configurations to ensure overall system profitability. The company will also leverage its proprietary pack technology to develop energy storage products suited for different climates and application scenarios, building a technological moat.

3. Exploring New Cooperation Models: The company plans to pilot innovative business models such as Energy Management-as-a-Service (EMaaS) in select key markets. By sharing energy-saving benefits with customers and lowering investment thresholds, Sailsolar aims to establish long-term, in-depth partnerships.

Draymond from Sailsolar states: “The industry adjustment of 2025 has provided a great opportunity for companies truly focused on delivering value. In 2026, we will continue to be customer-centric, using technological innovation and system solutions as our driving forces, and collaborating with global partners to promote the widespread adoption and application of green energy, achieving win-win sustainable development.”

About Sailsolar:

Sailsolar Energy Co., Ltd. is a global provider of PV system solutions and a primary supplier of photovoltaic products. The company is dedicated to offering customers one-stop services in clean energy, including high-efficiency PV modules, energy storage systems, and intelligent energy management, with operations across dozens of countries and regions worldwide.